What a Good Workflow Does
The best flows route people fast based on intent, not curiosity alone.
That means asking one or two useful qualifier questions instead of building a giant chat maze.
- Lead magnet path
- Booking path
- Product FAQ path
- Human handoff path
Keep the Experience Clean
Automations should feel like a helpful assistant, not a wall between the user and the answer.
- Short prompts
- Clear next step
- Easy opt-out
- Human escalation option